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18/07/2013

CYBER GROUP STUDIOS EXTENDS ZOU’S DIGITAL STRATEGY

Paris, July 18th 2013. Cyber Group Studios announces a comprehensive digital program based on Zou, following the first eBook launched in 5 languages.

Zou’s new digital productions include five brand new items: A multi-language comprehensive application with extensive use of CGI animation, a second eBook and three educational applications.

The application will include puzzles, eBooks, colouring and DIY activities and karaoke. Children will be able to discover the world of Zou in a playful way. It will feature full CGI animation from the series.

In «Zou the artist», the 2nd eBook, children will follow a complete story and will acquaint themselves with reading in a fun manner. Moreover, soon, children and parents will be able to record their own voice over.

Hachette will launch three educational applications in September: «I learn the alphabet with ZOU», «I learn numbers with Zou», «I discover the world with Zou». A fun and entertaining way to learn and discover the world!

“Our objective is to develop an important worldwide digital strategy on Zou in many languages” says Pierre Sissmann, Chairman and CEO of Cyber Group Studios, “as it was key to us to be able to extend the entertainment of ZOU beyond television in the world of today’s kids. With the apps, the quizzes and the websites, we have tried to maintain market presences whilst remaining true to the brand and its family values which are core to the series.”

ZOU’s first TV season is currently broadcasted in 24 different languages throughout the world, reaching over 100 Million kids simultaneously.

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